Blogs

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Advantages and Usability of FAQ in Website Designing

October 25, 2024

In today’s digital-first world, a website’s design and functionality are critical to its success. With over 1.8 billion websites online, standing out requires an appealing aesthetic and a focus on user experience. One of the most effective ways to enhance user experience is by…
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Top 10 Factors That Can Shape a Good Brand Strategy

October 23, 2024

Developing a solid brand strategy is essential for business success, with research showing that 77% of consumers purchase from brands they feel connected to. According to a Lucidpress report, consistent brand presentation can increase revenue by up to 33%. Additionally, a McKinsey study found…
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How to Develop a Brand Positioning for a New Business

October 21, 2024

Strong brand positioning is crucial for a new business, as it shapes customer perceptions and differentiates you from competitors. According to a survey by the Content Marketing Institute, 72% of marketers believe that having a well-defined brand positioning directly impacts customer engagement and loyalty.…
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Ethical Considerations in Design and Communication Practices

October 18, 2024

In today’s global marketplace, ethical considerations in design and communication have never been more critical. According to a 2022 report by Edelman, 81% of consumers said that trust in a brand’s integrity plays a crucial role in purchasing decisions. Meanwhile, a 2023 survey by…
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5 Use Cases of Computer Vision in Manufacturing

October 16, 2024

Computer vision is revolutionizing the manufacturing industry, driving significant efficiency and quality control improvements. The global computer vision market in manufacturing was valued at $2.6 billion in 2021 and is projected to reach $5.4 billion by 2027, growing at a CAGR of 12.6%. Over…
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Top 5 Use Cases and Benefits of IoT Energy Management Changing the Power Industry

October 14, 2024

The adoption of the Internet of Things (IoT) is driving a significant transformation in the global energy sector. According to a recent report by Fortune Business Insights, the global IoT in the energy market was valued at $20.09 billion in 2021 and is expected…
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